A Quote about the CCO Council from Curtis Bingham
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CCO Council Events

8th Annual CCO Summit (2016)
October 17, 2016 | 6:30 pm ET


Join us to discuss how industry leaders are embracing digital as far more than just another channel—and especially how you can innovate along customer journeys and drive greater customer success.This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
CCO Council Spring Meeting
April 12, 2016 | 8:30 am PT


Despite your herculean efforts, much of your work is probably reactive and remedial. What if you could start from the customer and work backward, intentionally designing the perfect product, perfect experience? We’re going to apply “design thinking” to our organizations. Jill will share her massive redesign journey at CIGNA, from general design principles to specific, tangible steps you can follow in your company. This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
7th Annual CCO Summit (2015)
October 5, 2015 | 6:30 pm PT

There is a new theme that is exploding onto the scene that can provide companies with powerful competitive advantage and off-the-charts customer value: customer success. At its simplest, it means replacing our operational metrics with the metrics our customers are using to evaluate our performance. For Amazon, success isn’t delivering the package to the front door, but having it opened by the buyer. Amazon will be truly successful when it enables buyers to take control of their shipments and arranging for delivery (and signature) when they are home, or redirecting to work, etc. Customer success in a B2B environment is even more important: a software deployment isn’t finished when the power is switched on—it is finished when the customer’s user adoption levels are reached, or the customer’s expected ROI is realized. We’re going to be learning from the best of the best practitioners in customer success and applying their best practices to our own businesses so we too can enjoy greater competitive advantage and dramatic increases in customer value. This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
CCO Council Spring Meeting
May 6, 2015 | 6:00 pm PT

We’re going to be talking about Designing for Customer Centricity. This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
6th Annual CCO Council Summit (2014)
October 14, 2014 | 8:30 am ET

This time we're focusing on ways to improve customer value outreach to ensure that customers recognize the full value they receive (which is too often dramatically understated). We're transforming customer communications, and in the meantime ensuring you get full credit for the miracles you perform on customers behalf . What have you done to improve customer communications that you'd like to share? What challenges do you have that you'd like some help in overcoming? This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
CCO Council Spring Meeting
April 1, 2014 | 8:30 am PT

Steve Mescon of Riot Games will be sharing best practices in creating insanely engaged customers, strategically managing large customer communities, and helping employees become so passionate about their jobs that customers truly come first. This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
5th Annual CCO Summit (2013)
October 8, 2013 | 9:00 am ET

How can the CCO work more effectively with other members of the C-suite, particularly the CMO? Is it possible to standardize customer-centric strategies across disparate groups and regions of the world? Save the date for the CCO Council's 5th Annual CCO Summit, open only to Council members and invited guests. Learn More
CCO Council Spring Meeting
April 2, 2013 | 8:00 am ET

How will your role change by 2020? At our Spring Meeting to be held on April 2, 2013 in New York City, we will discuss the trends arising from the CCOC-Walker Information Customers 2020 study and the urgent implications for you. We’ll discuss exactly how the most successful CCOs are already changing. And we’ll dive deeply into the five proficiencies that you as a customer executive must develop as you adapt to the changing customer reality. This meeting is free to CCO Council members. Non-member attendance is only by invitation. Contact curtis@ccocouncil.org for more information. Learn More
2012 Annual CCO Summit - Atlanta
October 16, 2012 | 8:00 am ET

Annual CCO Summit open to members free and to non-members for a fee. This year's theme is Innovation. Location is Teradata's Customer Briefing Center, Johns Creek GA. Learn More
CCO Council Quarterly Meeting
July 19, 2012 | 12:00 pm ET

CCO Council meeting for members only. Learn More
CCO Council Quarterly Meeting
May 15, 2012 | 9:00 am ET

CCO Council meeting for members only. Learn More
Connect with Rosetta Stone's Jay Topper
April 26, 2012 | 2:00 pm ET

Curtis interviews Jay Topper, Rosetta Stone’s SVP of Customer Success. Learn More
Connect with PG&E's Helen Burt
March 8, 2012 | 2:00 pm ET

Helen Burt talks with Curtis Bingham about her experience as a Chief Customer Officer for one of the nation's largest utilities, Pacific Gas & Electric. Learn More
Best Practices in Gaining Authority
March 1, 2012 | 12:00 pm ET

Discussion of borrowed authority, earned authority, and the best practices for increasing each of them. Learn More
CCO Council Quarterly Meeting
February 22, 2012 | 12:00 pm ET

CCO Council meeting for members only. Learn More
Seven Critical Success Factors for CCOs
January 19, 2012 | 2:00 pm ET

Curtis Bingham, Founder and Executive Director, outlines the critical factors necessary for CCOs to achieve lasting success. Learn More
Connect with Nationwide's Jasmine Green
December 8, 2011 | 2:00 pm ET

Jasmine Green shares her experiences as a customer professional – including her most defining learning experiences as a CCO – and the best practices or process improvements to come out of them. Learn More
2011 Annual CCO Summit - New York City
October 18, 2011 | 8:00 am ET

Accelerating Leadership in 2012. How does one become a compelling leader? What are the traits, skills, and strategies of the most successful Chief Customer Officers? Learn More
Customer Centricity After Year 1
August 11, 2011 | 2:00 pm ET

This conversation is a panel discussion with council members who will be taking a look back at their first year as a CCO and sharing their experiences. Learn More
CCO Council Executive Briefing: July 12, 12pm EDT
July 12, 2011 | 12:00 pm ET

Critical Customer Analytics For Uncommon Results Learn More
Creating a Five Star Customer Culture
June 23, 2011 | 12:00 pm ET

What does a customer-centric culture look like in 5-star resorts? How do you unify this customer experience across 27 disparate properties and 21,000 employees scattered across an entire continent? In 2006 under the guidance of Chief Customer Officer Ica van Eeden, Sun International embarked on a new customer-centric strategy, identifying five key areas of focus. Learn More
Chief Customer Officer Council Spring Meeting
May 19, 2011 | 8:00 am ET

The theme for this meeting is, "Driving Customer Centricity Throughout the Organization." Everybody talks about customer centricity as the new mandate, yet too often our customers tell us the gap between ideal and reality is huge... Learn More
How Nationwide's "On Your Side!" Program Improves the Customer Experience and Drives Loyalty
March 10, 2011 | 2:00 pm ET

Whether interacting directly with customers or working behind the scenes, everyone’s job ultimately has in impact on the customer experience. How can you motivate every employee to care deeply about customers? "Show them you know them and that you care about them," is one way. "Act on their behalf and help them make informed decisions," is another. At Nationwide, they do all this and more, and call it being "On Your Side.", Jasmine shares what she’s doing to help employees who, in turn, are enhancing the customer experience as a way to help build customer loyalty. Learn More
CCO Council Q1 Executive Roundtable
February 4, 2011 | 2:00 pm ET

CCO Council Q1 Executive Roundtable Teleconference for CCO Council Members. Learn More
2010 Annual CCO Summit - San Francisco
October 19, 2010 | 8:00 am PT

Learn how your peers are (re) building customer trust that forgives missteps and recession cost-cutting efforts. Share best practices with visionary CCOs. This is the only gathering of its kind, uniquely focused on the challenges of CCOs. Learn More
Turning Employees into Raving Customer Advocates
June 8, 2010 | 1:00 pm ET

How do you introduce an antiquated culture to the contemporary customer? As hard as we might try, we simply cannot create satisfied, intensely loyal customers without first changing our culture from one of indifference to intense customer care. How do you help employees become aware of how critical they are in delivering a stellar customer experience that drives loyalty and revenue? Learn More
Making The Customer Voice Roar Through the C-Suite
May 11, 2010 | 1:00 pm ET

Every executive believes that their company is customer-centric because, after all, the customer is paying the bills. However, their customers’ perspective is often quite different. How do you bring the customer perspective into the board room? How do you make your voice as the customer expert heard in the C-suite over the roar of budget cuts, layoffs, and the myriad other priorities. Learn More
World-Class Practices in Customer Reference Programs
April 5, 2010 | 1:00 pm ET

Prospects believe what your customers say about you far more readily than anything you say about yourself. Customer reference programs are designed to help your prospects hear exactly what they need from your customers in order to make the sale. Learn More
Creating Xtreme Customer Loyalty
March 9, 2010 | 1:00 pm ET

Loyalty has nothing to do with satisfaction. Loyalty is an emotional response to a brand that drives higher repurchase rates, greater profits, and significantly higher lifetime value. Rudy Vidal, former CCO of inContact and SVP of Strategy for consumer technology giant Panasonic. Learn More

Testimonials

"At SAVO, we are dedicated to our customers' success. We have organized our teams around it, developed programs to promote it, and we measure ourselves based on their success. I look forward to working with other members of the council to explore innovative ways to drive the imperative
of customer success to
the forefront of an
organization’s
strategic initiatives."

Brian Study
CCO
SAVO Group

Conversations with a CCO

CCO Council 2017 Spring Meeting

CCO: To be determined
April 11, 2017  |  8:00 am ET
Employee Engagement: The Key to Customer Engagement.