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Home  »  Events  »  Conversations With the CCO  »  How Nationwide's "On Your Side!" Program Improves the Customer Experience and Drives Loyalty

How Nationwide's "On Your Side!" Program Improves the Customer Experience and Drives Loyalty

Presenter(s): Jasmine Green
March 10, 2011  |  2:00 pm ET

Download or listen to the audio recording of this event here.

View or download the Webex event recording (audio + slides) here.

Whether interacting directly with customers or working behind the scenes, everyone’s job ultimately has in impact on the customer experience. How can you motivate every employee to care deeply about customers? "Show them you know them and that you care about them," is one way. "Act on their behalf and help them make informed decisions," is another. At Nationwide, they do all this and more, and call it being "On Your Side.", Jasmine shares what she’s doing to help employees who, in turn, are enhancing the customer experience as a way to help build customer loyalty.

Cost:  Free

Testimonials

"At SAVO, we are dedicated to our customers' success. We have organized our teams around it, developed programs to promote it, and we measure ourselves based on their success. I look forward to working with other members of the council to explore innovative ways to drive the imperative
of customer success to
the forefront of an
organization’s
strategic initiatives."

Brian Study
CCO
SAVO Group