Annual CCO Summit
5th Annual CCO Summit (2013)
October 8, 2013
How can the CCO work more effectively with other members of the C-suite, particularly the CMO?
Is it possible to standardize customer-centric strategies across disparate groups and regions of the world?
On October 8, 2013, the Chief Customer Officer Council will convene its 5th Annual CCO Summit in New York City. This is an intimate, peer-only discussion around these key topics. You’ll hear first-hand how the most successful CCOs are working more effectively with their peers and especially the CMO to create a more cohesive and profitable approach to customer strategy.
As well, you’ll learn how Jerry Wilson, former global chief customer and commercial officer of the Coca-Cola Company standardized customer outreach and customer-centric strategies around the world to create a consistent customer approach and experience.
Even more importantly, you’ll learn how to apply these best ideas to your business and prove the value of the results.
You’ll come away from the meeting with specific examples from other Council members that you can apply to your business. With your peers, you’ll identify new initiatives you can launch immediately. And you’ll walk away with many ideas to guarantee success in leading your company in profiting from customer centricity.
The power of this group lies in its unique composition and the confidential setting. It is an opportunity to meet other CCOs and engage in in-depth discussions so you can achieve objectives faster and easier by leveraging best ideas from widely diverse industries. Past discussions have included establishing the ROI of customer centricity, engaging customers to increase profitability AND loyalty, making innovation successful with customers at the center, and more.
I'm confident you'll leave this session energized and with fresh perspectives on how you can have even more impact on your organization. Jeb Dasteel, CCO of Oracle said, “With the Council I might have accomplished in three years what took me six!”
Attendance at this meeting is limited to members and invited guests only. If you would like to request an invitation or discuss membership in the Chief Customer Officer Council so as to be eligible to attend, please contact Curtis Bingham at 978-226-8675.
Tuesday, October 8, 2013
5th Annual CCO Summit
Breakfast/networking at 9:00 AM Eastern Daylight Time. The meeting begins at 9:30 AM and adjourns at 5:30 PM.