A Quote about the CCO Council from Curtis Bingham
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Curtis on…WBR’s Next Generation Customer Experience 2012

Curtis N. Bingham, Founder and Executive Director of the Chief Customer Officer Council, who will be speaking at WBR's upcoming NextGeneration Customer Experience 2012, highlights the value you’ll receive from attending this event and his workshop.


Transcript for Curtis on…WBR’s Next Generation Customer Experience 2012

What are you doing from March 27 through the 28? Why not come join us for WBR's Next Generation Customer Experience conference at the Green Valley Ranch Resort in Las Vegas. If you want to exceed customer expectations, increase customer lifetime value, and drive revenue growth, then, this conference is, perhaps, the most important opportunity for you all year long.

It used to be that products equal competitive advantage; and then, it was service. But those days are all gone. Anyone can copy anything. Customer centricity is the new competitive advantage.
We've got phenomenal experts lined up and ready to educate you and help share some of the best practices with you on how to help engage the C-suite, how to interpret customer data, and how to improve the customer experience at all touch points.

Who am I? My name is Curtis Bingham. I'm the executive director of the Chief Customer Officer Council. I'm presenting a special workshop just for you. It's entitled, “Storming the Executive Ranks: Practical Strategies to Enhance Authority and Tools to Create Priority for Customer Experience Initiatives.”

In my work with more than a hundred and fifty CCOs, I found that there are three types of authority. We're going to be talking about these types of authority and especially about ways that CCOs from Oracle, Nationwide, JetBlue, MetLife, Rosetta Stone, and many more are leveraging borrowed authority and earning powerful personal authority.

If you want to help top executives champion your cause and gain more credibility in the organization, this conference and this workshop is for you. Come join us at the Next Generation Customer Experience conference in Las Vegas from March 26 through 28.


"At SAVO, we are dedicated to our customers' success. We have organized our teams around it, developed programs to promote it, and we measure ourselves based on their success. I look forward to working with other members of the council to explore innovative ways to drive the imperative
of customer success to
the forefront of an
strategic initiatives."

Brian Study
SAVO Group