Wednesday, February 03, 2010
Curtis Bingham and three Chief Customer Officer Council members were Keynote presenters at NACCM 2009: Customers 1st Conference, sponsored by Institute for International Research. The presentation was called: “The Ultimate in Customer Centricity: Chief Customer Officers Describe How Everyone Can Be A Loyalty Leader”
The CCO Council Panelists were: Tammy McLeod, Chief Customer Officer, Arizona Public Service; Bob Olson, Chief Customer Officer, Homestead Technologies, an Intuit Company; and Rudy Vidal, former Chief Customer Officer, InContact.
At the end of the session, the audience was asked to list their most valuable ‘take-aways’ from the session. Here are the top answers:
Top take-away strategies from Keynote session:
- Support local establishments
- Find unlikely allies
- Have dissatisfied customers talk to management
- Understand what emotions I want to drive, rather than what process to follow
- You cannot separate employee engagement and customer loyalty
- Make it everyone’s job
Below are media files of the session; to read a text transcript of the session, visit the Customer 1st blog linked below.
Audio only: NACCM Keynote Presentation Audio File (MP4)
Link to conference Homepage: http://www.iirusa.com/naccm/event-home.xml
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